Cumbl
Milk Chocolate Chip – Milk Chocolate Chips
Mother’s Circus Animal Sugar Cookie – Vanilla Cookie, Melted White Chocolate Chips, Mother’s® Original Circus Animal Cookie
Cinnamon Frybread – Frybread Cookie, Melted Butter, Cinnamon Buttercream
Oreo Mallow Sandwich – Marshmallow Cream Center, Chocolate Brownie Cookies, Oreo Cookie Pieces
Strawberry Shortcake – Vanilla Cake Cookie, Whipped Cream, Housemade Strawberry Jam, Strawberries
Red Velvet Cupcake – Red Velvet Cookie, Vanilla Cream Cheese Frosting, Red Velvet Pieces
Debuted in Logan, Utah, Crumbl took the city by storm, their Instagramable Cookies offered in thirty stores across six states by 2019 and now easily 100+ with six in Las Vegas including the Maryland Parkway location opened in November 2019.
The brainchild of Sawyer Hemsley and Jason McGowan, rapid expansion through franchising yielding mixed results from store to store as evidence by Social Media, it was after a few improving experiences that the UNLV storefront proved competent with the staff exceedingly pleasant whilst describing each $3 round.
Undoubtedly popular in part due to photogenicity, though a sterile interior oversells the fact that everything is made from scratch, the first thing those entering will notice is Crumbl’s limited collection of weekly flavors, four or five specials alongside Sugar slathered in seasonal Icing plus Chocolate Chip that uses all Milk Chocolate and trends far too sweet.
Still a young company, so much success despite only starting in September 2017 certainly enviable, best bites came from weekly specials that included Strawberry Shortcake plus Cinnamon Frybread bolstered by a good amount of Buttercream.
Offered onsite or via delivery from 8am until at least 10pm Monday through Saturday it was next that Red Velvet fared as anticipated while Oreo Mallow Sandwich was decidedly rich and more Whoopie Pie than Sandwich Cookie.
THREE STARS: With Cookies currently seeing a surge in popularity Utah-brand Crumbl lures guests in by rotating flavors weekly, this collection successful with a few flavors but otherwise a mixed bag that still sees the consistency too “cakey” most of the time.
RECOMMENDED: Cinnamon Fry Bread, Strawberry Shortcake.
AVOID: Chocolate Chip, Sugar, Oreo Mallow Sandwich.
TIP: $3 each or $10 for four. Delivery range and offerings found at www.crumblcookies.com/order
WHAT THE STARS MEAN: 5 World Class, 4 Excellent, 3 Good, 2 Fair, 1 Poor.
www.crumblcookies.com